Designed to encourage filmmakers to find and build early audience engagement for their project/s. Learning to develop an Audience Design strategy at the earlier stages of the filmmaking process will allow participants to have a greater understanding of how to engage that audience with the correct messaging for grassroots marketing across the various social platforms, find and build communities and look at alternative and educational opportunities. Participants will leave this lab with a greater understanding of how to augment their film’s message and reach wider audiences. Apply by 30th June 2023.