Miroslav Vlček

Miroslav Vlček is an Assistant Professor and the Director of the Journalism Programme at Ostrava University (Czechia). His research spans media theory, media industry studies, and the sustainability of media practices; he is especially interested in peripheral media systems, the public value of local journalism, and the adoption of AI tools among media professionals. He earned his Ph.D. in Film Studies (Masaryk University) with a dissertation on the state financing of film through the Slovak Audiovisual Fund. Beyond academia, he leads the Czech Platform for Sustainable Audiovisual Production (PUAV), coordinating cross-sector collaborations, sustainability standards, and industry tools bridging research and practice.