Dear Screen Institute Community,

we are excited to share our latest news.

Connecting at Berlinale EFM

This year’s European Film Market was all about meaningful connections, and we were happy to meet with so many of you. It was amazing to see such a great turnout at our events too.

Our networking lunch on Monday was filled with great discussions and new connections. Thank you to everyone who attended and to The Grand Post for partnering with us to make it happen. It was truly inspiring to see our alumni, programme directors, industry partners, and new collaborators come together.

We were also pleased to co-host the Berlinale Talents Happy Hour with IDM Film Commission Südtirol, another fantastic opportunity for exchange and networking!

Moments like these remind us why community and collaboration are at the heart of what we do. To everyone we had the pleasure of meeting – thank you, and let’s stay in touch! Until then, let’s build on the energy and ideas we shared in Berlin.

Everyday AI at Promptival: AI’s Role in Creativity and Business

Eva Fischer, the International Screen Institute’s association manager, introduced the session on A.I. Act Revolution: Legally Unleashing Your Creative Genius by Jeannette Gorzala at the Everyday AI event on March 7th, 2025, during the Promptival Festival. 

The event brought creative and business professionals together to explore AI’s impact, organized by Team Werbung Wien and What If Communications. It featured hands-on workshops on AI in content creation, workflow automation, and legal issues. 

During her introduction, Eva emphasized AI’s legal impact on creatives, setting the stage for the deep dive into copyright, intellectual property, and AI regulations in Jeannette Gorzala’s session.

As AI reshapes the screen industries, the International Screen Institute remains committed to supporting professionals in navigating these changes.

The Audience Design Lab
Application Deadline Extended

Applications deadline extended until 17th March!

The Audience Design Lab is a great opportunity to refine your approach and maximize your film’s reach. In a customized workshop with your personal Audience Designer you will fine-tune the strategies to engage your audience. Get one-on-one guidance from experts in sales, festival strategy, and publicity, and enjoy the collaborative space for peer-to-peer feedback and networking.

Participation in workshops like The Audience Design Lab are eligible activities in applications to European funds, like the Creative Europe-MEDIA Development funding, and the newly established Eurimages Marketing and Audience Development Support (accessible for recipients of the Eurimages coproduction funding.)

Learn more and apply for The Audience Design Lab here!

Unsure if your project is a fit for the Lab? Have questions about funding? Reach out to our team at office@screeninstitute.eu, we are happy to answer any questions you have.

An Overwhelming Response to ProPro 2025 – Thank You!

Applications for ProPro – the Producers Programme for Women – are now closed, and we are overwhelmed by an incredible number of 140 submissions from 39 countries. We would like to thank all applicants for their enthusiasm, effort, and trust. We are now facing the difficult task of making our final selection. This process is anything but easy, given the exceptional quality of the applications.

ProPro is an initiative of the Austrian Film Institute to strengthen women producers. The one-week workshop will take place in June in Vienna.

Stay tuned for the public events-programme of ProPro, to be announced soon!

The Team Heads to Diagonale – Let’s Meet!

Our team will be at Diagonale, Austria’s leading festival for Austrian cinema, and we’re looking forward to meeting filmmakers and other industry professionals there. If you’re attending, feel free to get in touch!

Diagonale, Festival des österreichischen Films // 27. März – 1. April 2025, Graz

See you in Graz! 😊

News from our partners & friends:

Photo Credit: Photo by HUMANBRAND / FEHRINGER

Hera Space Companion:
A New Way to Explore Space

Terra Mater, in partnership with ESA, Microsoft, and Impact AI, has launched the Hera Space Companion, an AI-driven chat experience that brings space exploration closer than ever. This innovative tool allows you to interact with Hera, part of ESA’s planetary defense mission designed to safeguard Earth from asteroids.

Learn more about the program from Hera itself:

StepUp Webinar: Exploring Green Production with Eurimages & Ecoprod

On March 5th, we had the opportunity to attend an insightful webinar introducing StepUp, a new sustainability initiative by Eurimages in collaboration with Ecoprod. The session focused on StepUp’s e-learning platform and sustainability toolkit, designed to make green production more accessible to film professionals.

A key highlight was the interactive map on the StepUp website, which provides a comprehensive overview of green production regulations, funding incentives, and resources worldwide. An invaluable tool for filmmakers looking to integrate sustainability into their projects.

The webinar also featured real-world insights from SF Studios, sharing their experiences in implementing sustainable production strategies. With StepUp’s tailored courses and case studies, professionals at all levels can gain practical knowledge on eco-friendly filmmaking, ensuring a more sustainable future for the industry.

Learn more and explore the interactive map here:

Thank you for reading! Let’s stay connected to learn and train together in Vienna and around the world.

International Screen Institute is supported by Creative Europe MEDIA Sub-programme of the European Union, ÖFI, Terra Mater Studios, Satel Film, UNVERZAGT Rechtsanwälte.

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or MEDIA sub-programme of Creative Europe. Neither the European Union nor the granting authority can be held responsible for them.